MAD | ABB E-Mobility 3D & Launch Video Cases

POWERING
NEXT-GEN
E-MOBILITY

ABB E-Mobility leads the global transition toward zero-emission transport with high-power EV charging infrastructure. MAD produces dynamic 3D motion graphics, hardware unraveling videos, and launch assets that highlight the engineering, modular design, and robust technology inside ABB charging systems.

MAD | ABB E-Mobility 3D & Launch Video Cases Specifications

Partner
ABB E-Mobility
Focus Areas
EV High-Power Chargers, Modular Hardware, Fleet Charging Infrastructure
Outputs
Launch Commercials, Expo Displays, Photorealistic 3D Stills
Working directly with complex technical data, we create photorealistic renders and cinematic product reveals that explain power distribution, user interfaces, and internal architecture for global product deployments and international expos.
MAD | ABB E-Mobility 3D & Launch Video Cases Showcase Poster
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FREQUENTLY ASKED QUESTIONS

We translate CAD models or physical prototypes into photorealistic 3D assets. Using Cinema 4D and Redshift rendering, we showcase complex internal engineering, custom materials, and explosive exploded-views. Check out our 3D animation page for the full overview.
Turnaround time depends on the scope and complexity. A focused motion design or social campaign typically takes 2–4 weeks, while full brand movies or multi-location commercial productions range between 6–10 weeks. Check our process.
Yes. We specialize in high-end technical 3D visualisations—animating internal components, and mechanical assemblies. Check out our 3D animation page for the full overview.
Not necessarily. While working from existing CAD files (like STEP or IGES formats) accelerates production, our 3D team can also model assets from scratch using photo references, blueprints and/or spec sheets. Check out our 3D animation page for the full overview.
We film in cinema-grade 4K/8K formats (RAW/ProRes), render 3D scenes using Cinema 4D & Redshift, and perform all editing, finishing, and color grading inside DaVinci Resolve. Check our process
How does MAD create 3D product visualizations?
ANIMATION
How long does a project usually take?
UNIVERSAL
Can you adapt 3D animation for complex products and technical hardware?
ANIMATION
Do we need to provide finished 3D CAD files for a motion project?
ANIMATION
What camera and post-production stack do you work with?
FILM